<?xml version="1.0" encoding="iso-8859-1"?>
<feed version="0.3" xmlns="http://purl.org/atom/ns#" xmlns:dc="http://purl.org/dc/elements/1.1/" xml:lang="en">
<title>MADType</title>
<link rel="alternate" type="text/html" href="http://www.madtype.net/" />
<modified>2007-06-29T18:12:49Z</modified>
<tagline>MADType is the type and design studio of Matthew Desmond. </tagline>
<id>tag:www.madtype.net,2007://3</id>
<generator url="http://www.movabletype.org/" version="3.15">Movable Type</generator>
<copyright>Copyright (c) 2007, matt</copyright>
<entry>
<title>New Website</title>
<link rel="alternate" type="text/html" href="http://www.madtype.net/archives/000099.html" />
<modified>2007-06-29T18:12:49Z</modified>
<issued>2007-06-29T18:08:01Z</issued>
<id>tag:www.madtype.net,2007://3.99</id>
<created>2007-06-29T18:08:01Z</created>
<summary type="text/plain">You are now viewing the newly updated MADType website! I&apos;ve updated the site to show all of my current retail typefaces. I&apos;ve also updated my portfolio case studies of all of the custom fonts I&apos;ve been working on. I have made the site much easier to navigate with fewer clicks and have also made the type showings much bigger. So enjoy, and please email me if you have any comments or criticisms....</summary>
<author>
<name>matt</name>
<url>http://www.mattdesmond.com</url>
<email>mad@mattdesmond.com</email>
</author>
<dc:subject>Site Updates</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.madtype.net/">
<![CDATA[<p>You are now viewing the newly updated MADType website! I've updated the site to show all of my current retail typefaces. I've also updated my portfolio case studies of all of the custom fonts I've been working on.</p>

<p>I have made the site much easier to navigate with fewer clicks and have also made the type showings much bigger. So enjoy, and please email me if you have any comments or criticisms.</p>]]>

</content>
</entry>
<entry>
<title>Zapatista Released</title>
<link rel="alternate" type="text/html" href="http://www.madtype.net/archives/000098.html" />
<modified>2007-06-20T23:20:52Z</modified>
<issued>2007-06-14T15:36:13Z</issued>
<id>tag:www.madtype.net,2007://3.98</id>
<created>2007-06-14T15:36:13Z</created>
<summary type="text/plain"> Buy it now from Myfonts.com and YWFT. Zapatista is derived from a typeface that I designed in 1998 but never released. It is a playful slab serif with a texture that is sometimes subtle and reminiscent of the irregularities of letterpress printing. Like a fine wine, this face has been aged to perfection and is now ready for public consumption. It includes a full character set with accented characters as well as a second full set of alternate uppercase, lowercase, and numbers. OpenType makes it easy to mix and match the two sets of letters to create custom designs. It&apos;s like having 2 fonts in one!...</summary>
<author>
<name>matt</name>
<url>http://www.mattdesmond.com</url>
<email>mad@mattdesmond.com</email>
</author>
<dc:subject>New Releases</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.madtype.net/">
<![CDATA[<div id="img"><img src="http://www.madtype.net/images/blog_zapatista.gif"></div>

<p>Buy it now from <a href="http://www.myfonts.com/fonts/madtype/zapatista/">Myfonts.com</a> and <a href="http://www.youworkforthem.com/product.php?sku=T0105">YWFT</a>.</p>

<p>Zapatista is derived from a typeface that I designed in 1998 but never released. It is a playful slab serif with a texture that is sometimes subtle and reminiscent of the irregularities of letterpress printing. Like a fine wine, this face has been aged to perfection and is now ready for public consumption. It includes a full character set with accented characters as well as a second full set of alternate uppercase, lowercase, and numbers. OpenType makes it easy to mix and match the two sets of letters to create custom designs. It's like having 2 fonts in one! </p>]]>

</content>
</entry>
<entry>
<title>Quantico Released</title>
<link rel="alternate" type="text/html" href="http://www.madtype.net/archives/000097.html" />
<modified>2007-04-23T14:52:13Z</modified>
<issued>2007-04-19T16:24:40Z</issued>
<id>tag:www.madtype.net,2007://3.97</id>
<created>2007-04-19T16:24:40Z</created>
<summary type="text/plain"> I&apos;d like to announce the release of my latest type family, Quantico. Quantico is an angular typeface family that was inspired by old beer packaging and military lettering. It utilizes 30 degree angles and completely straight lines to form unique character shapes. Equally at home in text or display settings, Quantico contains the standard MADType character set and includes 3 alternate characters as well as several ligatures. Buy now at Myfonts and Youworkforthem...</summary>
<author>
<name>matt</name>
<url>http://www.mattdesmond.com</url>
<email>mad@mattdesmond.com</email>
</author>
<dc:subject>New Releases</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.madtype.net/">
<![CDATA[<div id="img"><img src="http://www.madtype.net/images/blog_quantico.gif"></div>

<p>I'd like to announce the release of my latest type family, Quantico. Quantico is an angular typeface family that was inspired by old beer packaging and military lettering. It utilizes 30 degree angles and completely straight lines to form unique character shapes. Equally at home in text or display settings, Quantico contains the standard MADType character set and includes 3 alternate characters as well as several ligatures.</p>

<p>Buy now at <a href="http://www.myfonts.com/fonts/madtype/quantico">Myfonts</a> and <a href="http://www.youworkforthem.com/product.php?sku=T0103">Youworkforthem</a></p>]]>

</content>
</entry>
<entry>
<title>MADType 2007 Catalog - 10 Years of Type</title>
<link rel="alternate" type="text/html" href="http://www.madtype.net/archives/000096.html" />
<modified>2007-02-02T17:00:27Z</modified>
<issued>2007-02-02T16:49:32Z</issued>
<id>tag:www.madtype.net,2007://3.96</id>
<created>2007-02-02T16:49:32Z</created>
<summary type="text/plain">It&apos;s been over 10 years now that I have been making and selling my fonts. In celebration of this anniversary, I have created a catalog of my complete retail font library. This is no normal type specimen book, though. I wrote a completely original pangram for nearly every font in the catalog. This makes for some interesting reading, so please enjoy! I would like to give thanks to Mark Simonson for creating the Pangrammer Helper that I used to make my pangrams. Download the MADType 2007 Anniversary Catalog Here....</summary>
<author>
<name>matt</name>
<url>http://www.mattdesmond.com</url>
<email>mad@mattdesmond.com</email>
</author>
<dc:subject>Site Updates</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.madtype.net/">
<![CDATA[<p>It's been over 10 years now that I have been making and selling my fonts. In celebration of this anniversary, I have created a catalog of my complete retail font library. </p>

<p>This is no normal type specimen book, though. I wrote a completely original pangram for nearly every font in the catalog. This makes for some interesting reading, so please enjoy!</p>

<p>I would like to give thanks to Mark Simonson for creating the <a href="http://ms-studio.com/Animation/pangrammerhelper.html" target="new">Pangrammer Helper</a> that I used to make my pangrams.</p>

<p><a href="http://www.madtype.net/pdf/2007_MADType_Catalog.pdf">Download the MADType 2007 Anniversary Catalog Here</a>.</p>]]>

</content>
</entry>
<entry>
<title>Pacioli Released</title>
<link rel="alternate" type="text/html" href="http://www.madtype.net/archives/000095.html" />
<modified>2007-01-24T17:45:09Z</modified>
<issued>2007-01-23T23:06:26Z</issued>
<id>tag:www.madtype.net,2007://3.95</id>
<created>2007-01-23T23:06:26Z</created>
<summary type="text/plain"> Available for purchase at Myfonts and youworkforthem on Jan 25th, 2007. My latest release is part revival, part interpretation. It&apos;s a geometric display font based upon Luca Pacioli&apos;s 1509 alphabet of &quot;divine proportion.&quot; Luca Pacioli (1445-1514 or 1517) was an Italian mathematician and Franciscan friar who lived during the Renaissance. While he was the chairman of mathematics in Milan, he collaborated with and taught mathematics to Leonardo da Vinci. He published his second important book &quot;De divina proportione,&quot; in 1509. This book discussed topics including mathematical proportion, geometry, and architecture. Along with beautiful three-dimensional renderings by da Vinci, Pacioli included diagrams detailing the geometric construction of the Roman alphabet. Pacioli was not the first or the last man in his era to describe the building of letters mathematically. Felice Feliciano did this before Pacioli, and Albrecht Dürer further developed these forms years after. According to Pacioli, the thick strokes...</summary>
<author>
<name>matt</name>
<url>http://www.mattdesmond.com</url>
<email>mad@mattdesmond.com</email>
</author>
<dc:subject>New Releases</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.madtype.net/">
<![CDATA[<div id="img"><img src="http://www.madtype.net/images/blog_pacioli.gif"></div>

<p>Available for purchase at <a href="http://www.myfonts.com">Myfonts</a> and <a href="http://www.youworkforthem.com">youworkforthem</a> on Jan 25th, 2007.</p>

<p>My latest release is part revival, part interpretation. It's a geometric display font based upon Luca Pacioli's 1509 alphabet of "divine proportion." </p>

<p>Luca Pacioli (1445-1514 or 1517) was an Italian mathematician and Franciscan friar who lived during the Renaissance. While he was the chairman of mathematics in Milan, he collaborated with and taught mathematics to Leonardo da Vinci. </p>

<p>He published his second important book "De divina proportione," in 1509. This book discussed topics including mathematical proportion, geometry, and architecture. Along with beautiful three-dimensional renderings by da Vinci, Pacioli included diagrams detailing the geometric construction of the Roman alphabet. </p>

<p>Pacioli was not the first or the last man in his era to describe the building of letters mathematically. Felice Feliciano did this before Pacioli, and Albrecht Dürer further developed these forms years after. According to Pacioli, the thick strokes should be 1/9th of the height, and the thin strokes should have 1/2 the weight of the thick strokes.</p>

<p>I felt that this beautiful alphabet needed to be restored to its full geometric glory and set out to construct an accurate replica using Pacioli's instructions. Included in the font you'll find the letters that have the grid overlay and also the letters without the grid. The letters J, W, U, and Z were not included in the book, so I have created my own versions of these characters that fit into Pacioli's grid. Pacioli shows two different Os in the book, so I have included the second O as well as a second J, Q, and Z as OpenType stylistic alternates. Also included in the font are border patterns and a fleuron taken from the cover of the book.<br />
</p>]]>

</content>
</entry>
<entry>
<title>Knock Logo (2005)</title>
<link rel="alternate" type="text/html" href="http://www.madtype.net/archives/000094.html" />
<modified>2007-01-15T21:25:22Z</modified>
<issued>2007-01-15T21:21:51Z</issued>
<id>tag:www.madtype.net,2007://3.94</id>
<created>2007-01-15T21:21:51Z</created>
<summary type="text/plain"> I designed this logo for the band Knock in 2005....</summary>
<author>
<name>matt</name>
<url>http://www.mattdesmond.com</url>
<email>mad@mattdesmond.com</email>
</author>
<dc:subject>Lettering &amp; Logos</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.madtype.net/">
<![CDATA[<div id="img"><img src="http://www.madtype.net/images/blog_knock.gif"></div>
I designed this logo for the band <a href="http://www.myspace.com/knockrocks">Knock</a> in 2005.]]>

</content>
</entry>
<entry>
<title>Unused Soma Logo Concept (2006)</title>
<link rel="alternate" type="text/html" href="http://www.madtype.net/archives/000093.html" />
<modified>2007-01-15T05:56:53Z</modified>
<issued>2007-01-15T05:49:57Z</issued>
<id>tag:www.madtype.net,2007://3.93</id>
<created>2007-01-15T05:49:57Z</created>
<summary type="text/plain"></summary>
<author>
<name>matt</name>
<url>http://www.mattdesmond.com</url>
<email>mad@mattdesmond.com</email>
</author>
<dc:subject>Lettering &amp; Logos</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.madtype.net/">
<![CDATA[<div id="img"><img src="http://www.madtype.net/images/blog_soma.gif"></div>]]>

</content>
</entry>
<entry>
<title>New Stencil Fonts</title>
<link rel="alternate" type="text/html" href="http://www.madtype.net/archives/000092.html" />
<modified>2007-01-10T23:29:47Z</modified>
<issued>2007-01-10T06:33:14Z</issued>
<id>tag:www.madtype.net,2007://3.92</id>
<created>2007-01-10T06:33:14Z</created>
<summary type="text/plain"> While arranging my office, I rediscovered several sets of stencils that I had forgotten about. While inspecting the details of these stencils, I realized that they are unlike anything available digitally today. I decided to reproduce these styles in a manner which is faithful to their Mid Century handcrafted charisma. Since most stencils only contain letters and numbers, I had to do quite a bit of fabrication to flesh out the full character sets. I believe it was worth it. One of my biggest pet peeves about some fonts is that they may have beautiful letters, but then the punctuation looks like it came from another font. Findon is an all caps bold sans, Madison is a slab serif, and Wolfsburg is a textura (or Gotisch in German) blackletter. I&apos;m particularly excited about Wolfsburg, as I can only recall seeing one other blackletter stencil out there. These fonts are...</summary>
<author>
<name>matt</name>
<url>http://www.mattdesmond.com</url>
<email>mad@mattdesmond.com</email>
</author>
<dc:subject>New Releases</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.madtype.net/">
<![CDATA[<div id="img"><img src="http://www.madtype.net/images/blog_stencils.gif"></div>
While arranging my office, I rediscovered several sets of stencils that I had forgotten about. While inspecting the details of these stencils, I realized that they are unlike anything available digitally today. I decided to reproduce these styles in a manner which is faithful to their Mid Century handcrafted charisma.

<p>Since most stencils only contain letters and numbers, I had to do quite a bit of fabrication to flesh out the full character sets. I believe it was worth it. One of my biggest pet peeves about some fonts is that they may have beautiful letters, but then the punctuation looks like it came from another font.</p>

<p>Findon is an all caps bold sans, Madison is a slab serif, and Wolfsburg is a textura (or Gotisch in German) blackletter. I'm particularly excited about Wolfsburg, as I can only recall seeing one other blackletter stencil out there. </p>

<p>These fonts are available for $19 each or $39 for all three. As always you may purchase them via <a href="http://www.myfonts.com">Myfonts</a> or <a href="http://www.youworkforthem.com">Youworkforthem</a>.</p>]]>

</content>
</entry>
<entry>
<title>Marble Roman - New Free Font</title>
<link rel="alternate" type="text/html" href="http://www.madtype.net/archives/000091.html" />
<modified>2007-01-05T00:05:10Z</modified>
<issued>2007-01-04T23:51:00Z</issued>
<id>tag:www.madtype.net,2007://3.91</id>
<created>2007-01-04T23:51:00Z</created>
<summary type="text/plain"> I was going through my unfinished fonts folder today and found this gem. It is inspired by a handmade sign I once saw in California. It has an off kilter and somewhat naive feel. So go download it and enjoy!...</summary>
<author>
<name>matt</name>
<url>http://www.mattdesmond.com</url>
<email>mad@mattdesmond.com</email>
</author>
<dc:subject>New Releases</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.madtype.net/">
<![CDATA[<div id="img"><img src="http://www.madtype.net/images/blog_marble.gif"></div>
I was going through my unfinished fonts folder today and found this gem. It is inspired by a handmade sign I once saw in California. It has an off kilter and somewhat naive feel. So go <a href="http://www.madtype.net/free.html">download it</a> and enjoy!]]>

</content>
</entry>
<entry>
<title>Rubba Updated</title>
<link rel="alternate" type="text/html" href="http://www.madtype.net/archives/000090.html" />
<modified>2007-01-04T02:49:34Z</modified>
<issued>2007-01-03T14:48:42Z</issued>
<id>tag:www.madtype.net,2007://3.90</id>
<created>2007-01-03T14:48:42Z</created>
<summary type="text/plain"> It has been 10 years since I created the font Rubba. Back in the late 90&apos;s I had what seemed to be a decent scanner and computer at the time. Compared to today&apos;s technology, though, it was slow and the resolution was pathetic. I decided to re-scan the original artwork for this font as the old version had pixel jaggies that always bugged me at large point sizes. I completely revamped the font with much more detail and have added new characters. This new version of Rubba is available now through Myfonts.com exclusively....</summary>
<author>
<name>matt</name>
<url>http://www.mattdesmond.com</url>
<email>mad@mattdesmond.com</email>
</author>
<dc:subject>Font Updates</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.madtype.net/">
<![CDATA[<div id="img"><img src="http://www.madtype.net/images/blog_rubba.gif"></div>
It has been 10 years since I created the font Rubba. Back in the late 90's I had what seemed to be a decent scanner and computer at the time. Compared to today's technology, though, it was slow and the resolution was pathetic. 

<p>I decided to re-scan the original artwork for this font as the old version had pixel jaggies that always bugged me at large point sizes. I completely revamped the font with much more detail and have added new characters. This new version of Rubba is <a href="http://www.myfonts.com/fonts/madtype/rubba/">available now through Myfonts.com</a> exclusively.</p>]]>

</content>
</entry>
<entry>
<title>Mercado Sans &amp; Display</title>
<link rel="alternate" type="text/html" href="http://www.madtype.net/archives/000086.html" />
<modified>2007-02-03T22:54:04Z</modified>
<issued>2006-12-10T17:23:55Z</issued>
<id>tag:www.madtype.net,2006://3.86</id>
<created>2006-12-10T17:23:55Z</created>
<summary type="text/plain"> Happy Holidays from MADType! Despite being swamped with never ending custom type projects, I&apos;ve released some new fonts! I have added to the Mercado family with new Display and Sans versions. They can be purchased + viewed at youworkforthem and myfonts. In other news, I have updated my services page with some of my latest custom type work for aerie....</summary>
<author>
<name>matt</name>
<url>http://www.mattdesmond.com</url>
<email>mad@mattdesmond.com</email>
</author>
<dc:subject>New Releases</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.madtype.net/">
<![CDATA[<div id="img"><img src="http://www.madtype.net/images/blog_mercado.gif">
</div>
Happy Holidays from MADType! Despite being swamped with never ending custom type projects, I've released some new fonts! I have added to the Mercado family with new Display and Sans versions. They can be purchased + viewed at <a href="http://www.youworkforthem.com/product.php?sku=T0076">youworkforthem</a> and <a href="http://www.myfonts.com/fonts/madtype/mercado/">myfonts</a>. In other news, I have updated my <a href="http://www.madtype.net/services.html">services</a> page with some of my latest custom type work for aerie. ]]>

</content>
</entry>
<entry>
<title>Vexed Released</title>
<link rel="alternate" type="text/html" href="http://www.madtype.net/archives/000087.html" />
<modified>2007-01-03T17:01:32Z</modified>
<issued>2006-07-07T19:20:19Z</issued>
<id>tag:www.madtype.net,2006://3.87</id>
<created>2006-07-07T19:20:19Z</created>
<summary type="text/plain"> I have added a showing and information page on Vexed today. Check it out!...</summary>
<author>
<name>matt</name>
<url>http://www.mattdesmond.com</url>
<email>mad@mattdesmond.com</email>
</author>
<dc:subject>New Releases</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.madtype.net/">
<![CDATA[<div id="img"><img src="http://www.madtype.net/images/blog_vexed.gif">
</div>
I have added a showing and information page on <a href="vexed.html" target="_top">Vexed</a> today. Check it out!]]>

</content>
</entry>
<entry>
<title>Catalog &amp; Custom Work</title>
<link rel="alternate" type="text/html" href="http://www.madtype.net/archives/000088.html" />
<modified>2007-02-03T22:54:37Z</modified>
<issued>2006-06-21T19:27:16Z</issued>
<id>tag:www.madtype.net,2006://3.88</id>
<created>2006-06-21T19:27:16Z</created>
<summary type="text/plain">As promised, content has been added to the Services section. Go have a look at the pretty fonts I&apos;ve been working on! Also in the works is a printed catalog. ETA will be late 2006 or early 2007 so keep your eyes peeled for the first ever printed MADType catalog....</summary>
<author>
<name>matt</name>
<url>http://www.mattdesmond.com</url>
<email>mad@mattdesmond.com</email>
</author>
<dc:subject>Site Updates</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.madtype.net/">
<![CDATA[<p>As promised, content has been added to the Services section. <a href="http://www.madtype.net/services.html" target="_top">Go have a look</a> at the pretty fonts I've been working on! Also in the works is a printed catalog. ETA will be late 2006 or early 2007 so keep your eyes peeled for the first ever printed MADType catalog.<br />
</p>]]>

</content>
</entry>

</feed>